Webinar Series: Transitioning Volume Photography to Online Sales
Updated: Feb 7, 2022
Bay Photo's partners at Black River Imaging are hosting a 4-part webinar series, where all-star online photo sales guru, Brian Derenski navigates the landscape of transitioning to online sales. Hosted by BRI's Schools & Sports Product Manager, Tari Keller, this series will enlighten you on how easy and profitable it can be to take advantage of the new technology that's increasingly in demand for Volume Photographers. We'll focus on the PhotoDay platform, and all the wonderful benefits and features it offers for your studio.
Episode 1: Getting Started
Changing your mindset for online success
How to make online Advance Pay work for you
How to market your online galleries for growing profits
The advantages of the different gallery types
Episode 2: Packages That Drive Sales
Do your packages translate well for successful online sales?
Incentives that drive sales to the next level
How to price add-ons and a la cart items
Examples package structure that drives sales
Episode 3: The Capture App
The PhotoDay Capture App with Private Galleries
How paper order forms cap your values
How to request data ahead of time to minimize pushback
How to use the data to market and drive profits
The Capture App workflow
Episode 4: Brian As Guru - July 21, 2021 at 10am PST
What I wish I'd known getting started in volume photography
The top 3 things for a successful picture day
Including a QR code in your volume workflow
Brian Derenski is a PhotoDay Trailblazer. We hope you enjoy learning his proven keys to successful online volume photo sales. To learn more about Brian, visit his website.