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Webinar Series: Transitioning Volume Photography to Online Sales

Updated: Feb 7, 2022



Bay Photo's partners at Black River Imaging are hosting a 4-part webinar series, where all-star online photo sales guru, Brian Derenski navigates the landscape of transitioning to online sales. Hosted by BRI's Schools & Sports Product Manager, Tari Keller, this series will enlighten you on how easy and profitable it can be to take advantage of the new technology that's increasingly in demand for Volume Photographers. We'll focus on the PhotoDay platform, and all the wonderful benefits and features it offers for your studio.

 

Episode 1: Getting Started

  • Changing your mindset for online success

  • How to make online Advance Pay work for you

  • How to market your online galleries for growing profits

  • The advantages of the different gallery types

  • Q&A Session

 

Episode 2: Packages That Drive Sales

  • Do your packages translate well for successful online sales?

  • Incentives that drive sales to the next level

  • How to price add-ons and a la cart items

  • Examples package structure that drives sales

  • Q&A Session

 

Episode 3: The Capture App

  • The PhotoDay Capture App with Private Galleries

  • How paper order forms cap your values

  • How to request data ahead of time to minimize pushback

  • How to use the data to market and drive profits

  • The Capture App workflow

  • Q&A Session

 

Episode 4: Brian As Guru - July 21, 2021 at 10am PST

  • What I wish I'd known getting started in volume photography

  • The top 3 things for a successful picture day

  • Including a QR code in your volume workflow

  • Q&A Session

 

Brian Derenski is a PhotoDay Trailblazer. We hope you enjoy learning his proven keys to successful online volume photo sales. To learn more about Brian, visit his website.





 

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